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Psst. Want a free ebook? Get instant access to the “7 Questions YOU need to Answer for Website Success” when you subscribe.
When we talk about logo design, sometimes the words “logos”, “Identity”, and “brand” or “branding” are all used interchangeably. They all do deal with the same basic topic, but there are differences among these three things. What is a Logo? A logo is a mark that identifies a brand at first glance. We all know …
The Difference Between a Logo, Identity, and Branding { Keep Reading }
When I am hired to do a logo design for a client, I usually follow a specific logo design process. This logo design process allows me to efficiently and expertly develop an effective plan for your branding needs. Creating a logo, for me, is not about creating something beautiful alone. I hope to create logos …
My professor in college was right. If a logo doesn’t work in black and white, it doesn’t work well at all. An effective logo shouldn’t have to rely on color to be clear and effective. The sad thing is, it took me about twenty years to grasp how right he was. Funny how that works. …
If a Logo Doesn’t Work in Black and White, It Doesn’t Work { Keep Reading }
Kimberly Eddy handcrafted this website with love in Michigan’s Thumb for ThoughtsandDesigns.com
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