Your Website

What you need to know, in plain English, about taking your dream online and how to start your own website.

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Your Mindset

Start silencing that inner critic by banishing self-doubts and limiting beliefs. You’ve got this!

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Your Brand

Logos, Design, and figuring out who you are – for new entrepreneurs, creatives, and non-designers.

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Your Focus

Being productive isn’t just doing more, but doing the right things. Let’s get more done while enjoying the journey.

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Recent Articles:

Does Your Idea Have Potential? 9 Ways to Start Researching Your Niche

use these 9 free tools to gauge whether or not your niche has potential. This will get you started doing research on your business or website idea.

3 Ways WordPress Helps Artists Like You Take Your Art Online and Sell It

WordPress allows you, as an artist, to create and manage a website for your art in ways you may not have considered before. And WordPress makes managing that site easy for you, even if you aren’t a professional web designer. Here are some options.

8 Tips for Starting a Home Business on a Tight Budget

Are you thinking about starting a home business, but you have no money to “invest” in your business? Been there, done that. Many bits of wisdom I have on business I take for granted, from my years of starting a home business (or dorm business :)) more than 30 years ago right on through my […]

In Praise of Passionless Projects that give you the right boost to succeed wehn money is tight.

In Praise of Passionless Projects that Give You a Boost

I also love to talk about passion projects — doing what you really love because you’ll easily sell/market/talk about what you are passionate about. I have an easier time talking to someone about what I do if I’m passionate about it. There’s something about Passionless Projects too — boring stuff that makes you a fairly […]

What makes a mobile friendly website? What is the difference between mobile friendly and responsive websites?

What Makes a Mobile-Friendly Website?

What makes a mobile-friendly website? Why should you have a mobile-friendly website? What is the difference between that and a responsive website?

How upping your frugal living game can help you finance your home business

How Frugal Living Helps Entrepreneurship

If I had a dime for how many times I’ve heard, “I wish I could afford to have a home business”, I would be a rich woman. Usually, it’s someone who has an idea in their head — a dream. But the dream is going to cost money. The programs she needs are going to […]

How LongTail Pro improves my marketing while cutting my marketing time

How LongTail Pro Cuts my Marketing Time by Half

“So I did a thing,” I tell my husband, Martin, over Cubanos on date night, “I bought this program called LongTail Pro about a month ago, and I can’t believe the difference.” My husband, a skilled tradesman, doesn’t understand much about things like keyword research and marking your online side hustle. But as I was […]

Forget Bluehost: Why I love Namecheap for Domain Names and Web Hosting

Forget Bluehost: Why I love Namecheap for Web Hosting and Domain Names

I never understand why so many of my blogger and side hustler friends recommend Bluehost. back when I used them, I had nothing but problems with Bluehost, and I’ve heard others have to. I guess they must just pay better commissions than other web hosting and domain name companies. As for me, I love Namecheap! […]

Solopreneur doesn't mean always flying solo

Solopreneur Doesn’t Mean Always Flying Solo

When starting out as a solopreneur (that is, an entrepreneur that works alone), it may tempt you to do it all yourself. And I get this impulse. I’m the same way. I’m a DIY sort of girl boss. Hubby says it’s more about being a control freak. We’ll agree to disagree there. Solopreneurs Can Rely on […]

What is a Child Theme and Why You May Need One

In WordPress, your theme controls how your website looks and acts. If you need to customize your theme, a Child Theme may be your best option. Here’s why.

Responsive Website vs Mobile App: Which One Does Your Side Hustle Need?

Responsive Website vs Mobile App: Which Does Your Side Hustle Need? If you’ve ever wondered if your side hustle needs a mobile app, you’re in luck. Let’s talk about the differences between a responsive website vs mobile app. Which one works better? Responsive Website vs Mobile App: User Friendliness? First of all, let’s look at which […]

What is Google Analytics and How Will It Help Your Website?

If you own a website, you should have Google Analytics installed on your website. What is Google Analytics? It is a free service from Google. It’s one of their tools for website owners and bloggers. Google Analytics helps you keep track of your website’s traffic and visitors. Having Analytics installed helps you see what is […]

Responsive Website Benefits

You have probably heard about responsive websites. But what are the responsive website benefits? Why should you bother to make your website responsive? Responsive Website Benefit 1: Your Site Will Work on Any Device First of all, your responsive website will work on any device your audience is using. Given the fact that most internet […]

Freebie: Zazzle Printable Product Creation PDF with Calendar

Hey, fellow Zazzle Sellers! I have a freebie for YOU today! I wasn’t sure what to call this thing, so it’s just the Zazzle Printable Product Creation PDF with Calendar. Let me explain. As many of you know, I have been building a steady side hustle over at Zazzle.  When creating products, there is an […]

5 Myths About Using WordPress

Since I’ve started to focus my website services down to installing and configuring WordPress, I’ve discovered just how many myths entrepreneurs have about using this platform. Let’s clear up some of these myths, shall we? Myth #1: WordPress is Just for Bloggers Nope! Although many bloggers use WordPress, the platform itself is not just for […]

Two ways to make some money on Zazzle

Two Ways to Make Some Money with Zazzle

I’ve become very excited about Zazzle in recent years. I love that I’m able to make some money on the side with Zazzle without too much extra time and effort. In fact, I now have several Zazzle stores for different niches, including gifts for coffee lovers and gifts for book lovers. These help me make […]

Most Planners Have THIS Huge Problem

Earlier I wrote about my planner addiction and what a temptation all of the cool stuff in the stationery store is to me. I love planners, you guys. LOVE THEM. The thing is though, most planners have one fatal flaw that keeps them from working the way we think they’re going to. Can you guess […]

What are responsive websites

What Are Responsive Websites?

When talking about website design, you may have heard the phrase “responsive websites”. What are responsive websites? Let’s look at what makes a website responsive. What are responsive websites? The most basic way to explain what responsive websites are is this. Responsive websites respond to different screen sizes. Using something called media queries, a responsive website […]

The Quest for the Perfect Planner

I don’t know what is wrong with me sometimes. The other day, I was walking through Michaels, on my way to buy a new sketchbook for my design projects (I go through three or four a year), when I saw a rack of discounted planners. All the pretty planners momentarily distracted me before I reminded […]

OneDrive and Syncing Microsoft Office Across Devices

I use Microsoft Word or Scribner when creating my ebooks for Amazon Kindle, because I can easily format my ebooks in a way that Kindle can read them. Word allows me to make my Kindle ebooks easier to read and more interactive for you, my readers. Another outstanding feature in Microsoft Word, since Windows 10, […]

How to overcome perfectionism and distraction in bullet journaling

Bullet Journaling and Procrastination

There’s something about my love for all things creative, my fascination with finding the perfect planner, and bullet journaling. I love the look of bullet journals. I love that I get to have different colored pens and I get to draw stuff. That is a big problem with bullet journaling for me. The pens, the […]

The best keyword research techniques for soldopreneurs and side hustlers

The Best Keyword Research Technique for Side Hustlers

Are you trying to figure out the best keyword research technique for your online side hustle? You’ve come to the right place. Let me walk you, step by step, through a keyword research technique that will help your side hustle get more traffic from search engines and other sources, while also helping you plan your […]

How to use google drive to share and store files

Using Google Drive to Share and Store Your Files

Cloud storage services like Google Drive have been an absolute life saver for work from home entrepreneurs like myself. The best part? Services like this are free! So how do you make use of cloud storage and sharing services like Google Drive? I’ve already shared a bit in other parts of this site about how […]

What is keyword research and how can it help a solopreneur like you?

What is Keyword Research and Why Should it Matter to the Solopreneur?

You may have heard of Keyword Research when looking into starting or growing a business online. But what is Keyword Research? Why should Keyword Research matter to the entrepreneur? The most important takeaways for you on Keyword Research are these two: Done right, Keyword research will help you determine if a niche is going to […]

How to do keyword research: a step by step guide to finding great keywords

How to Do Keyword Research for Your Online Side Hustle

If you have started an online side hustle, you’ve probably heard about keyword research. But how do you do keyword research? What does keyword research entail? Here’s my step-by-step method on how to do keyword research that works for me and my side hustles. How to do Keyword Research: Start with Your Focus At the […]

Why Keyword Research is important and how it can help you grow your business.

Why Keyword Research is Important

Starting off with online side hustles in 2004, I didn’t understand most things about running or marketing a business online. I learned most of this stuff on my own. The most important thing I learned is understanding why keyword research is important. I’m going to share some insights I’ve had on the topic with you! […]

Avoiding Scams as a new website owner

Avoiding Scams as a New Website Owner

Scam artists irritate me. Nothing worse than someone trying to take advantage of another is there? It makes me sad to think that people fall for these scams and are hurt by them. Today I got an official looking letter in the mail. It looked like a bill. I was immediately reminded of a web […]

What is Usability and Why Does it Matter?

When I start working with a client in designing a website for them, my job goes beyond just designing a website. A large part of my job as a web designer is also educator.  I educate my clients on usability.  I reign in some of their ideas to keep the site as user-friendly as possible. What […]

How to write an ad disclosure for your website

Writing an Ad Disclosure for your Blog or Website

For several years now, the FTC here in the United States has required that bloggers and website owners (basically all content creators) disclose to their audiences when they are being paid for an endorsement on their site or via social media. Thus, we need to have an ad disclosure on our websites if we allow […]

How to Maximize productivity this summer while having fun and enjoying your kids

Maximize Your WAHM Productivity this Summer While Enjoying Your Kids & Having Fun!

Summer is upon us, friends! I know most of you dread it because it wrecks havoc on your productivity. The key problems with summer and being a WAHM, from what I can tell, are a combination of a few things: The Kids don’t have a regular schedule and are home all day long. By the […]

Who is your target audience and what do they need?

How to Figure Out Who Your Audience is, and What They Need

I’m convinced that the secret to home business (or any business) success is to first and foremost, figure out who your audience is, and what they need. Why is this? Once you know who your target audience is, you can better tailor your content to that audience develop products and services that meet the needs […]

Have a little grace: finding balance in your quest for productivity

Have a Little Grace ~ Finding Balance in your Quest for Productivity

Guess what I’ve learned about productivity and balance over the course of 47 years on this earth? There’s no such thing as a perfect schedule or someone able to stay on task perfectly throughout each day. In stretching ourselves to be more productive, it’s important not to undo any strides we make by beating ourselves […]

How to easily keep traffic coming to your website.

How to Easily Keep Website Traffic Coming Your Way

There are only so many hours in a day. No work from home mom wants to spend the bulk of those hours chasing website traffic. For most of us, the problem isn’t laziness or not working harder. Work Smarter Not Harder Hard work wasn’t as much of an issue in my life until two of […]

The flexibility of working from home.

The Flexibility of Working from Home

Of all the benefits of running a home-based business side hustle, I think the flexibility is what I love the best. Sometimes when I talk to moms who are thinking of working from home or working some kind of side hustle for a little extra money, they get hung up on The Schedule. Let me […]

How to Cure procrastination and build better habits

How to Cure Procrastination and Build Better Habits

I have a serious problem sometimes. Maybe I should say “Had” a serious problem. Although, to be honest, it still crops up from time to time. Steven Pressfield in War of Art would call it “Resistance”. Maybe Gretchen Rubin would call it a nasty habit. It’s procrastination, my friends.  Mixed, to be honest, with self-loathing, […]

Essential tips for using type effectively for solopreneurs

5 Essential Tips to Using Type Effectively for Solopreneurs

As a designer, I have a passion for, and a love of Typography and Fonts. I have quite a font addiction, in fact. Using type is a passion of mine. Over the years, learning more and more about the effective use of fonts in design, I’ve learned to temper this enthusiasm to selecting and using […]

Must read books and courses for new bloggers and website owners

Must Read Books (and courses!) for New Bloggers & Website Owners

Susanne recently asked me, Do you know of any good books to read about blogging or writing up my website for our business? We are getting ready to take our furniture business online. I feel ask though I have so much to say but I don’t know how to say it. Thanks. There are two […]

Knowing your shoulds for better productivity

Knowing Your Own “Shoulds” for Better Productivity

Maybe this is a bit of wisdom that comes with age — the biggest danger I see for me and for others in getting things done and managing our time best is not so much in being lazy, but in doing the wrong stuff. For me, productivity is all about doing the right stuff and […]

Marketing Fails: angering your target audience is a bad first impression

Marketing Fails: Angering Your Target Audience is a Bad First Impression

In marketing, making your target audience mad is not the right way to start off. There are some fatal errors that people not only take part in, but I’ve even heard them taught as if these are a good idea. With marketing tips, I’ve seen some of these promoted as “effective”. Even though the average […]

What is a niche and why it matters

What is a Niche?

If you’ve heard anything at all about business, blogging, or working from home, you’ve probably heard the word “Niche” before.  Usually, it’s used together with “marketing”, “business”, or even “blogging”. So what is a niche?  It is a very narrow market or specialty within a larger field.  That sure clears it up, doesn’t it? A […]

What is Zazzle?

What is Zazzle?

What is Zazzle? In short, Zazzle is an online print-on-demand company whose mission is “to give people the power to make anything imaginable”. Zazzle is an online marketplace where designers can sell their designs on a vast selection of products that automatically shop to customers from Zazzle. This is a great win-win for both customers […]

Connection: The key to using print marketing in a digital world

Connection: The Key to Using Print Marketing in a Digital World

Some people claim that print marketing is dead. I disagree. Strongly. Some of you may even be here because of my print marketing efforts. Rethinking Print Marketing When I’m talking about Print Marketing, I do not mean buying expensive ads, renting billboards and signs, or other traditional ad campaigns. Those can be effective for certain […]

What is print on demand and how does it work?

What is Print-On-Demand?

What is Print-on-demand? Print-On-Demand is a publishing and manufacturing process where creators print items one at a time, as the orders come in. This differs from traditional manufacturing, where you create a huge inventory of items, then hope they sell. One of the biggest benefits of print-on-demand is being able to test out a product […]

The Day Zazzle finally clicked for me

The Day Zazzle Finally Clicked for Me

I initially tried out Zazzle during a year of sampling different side hustles to see what may work for me and to write a review of these for my readers.Zazzle frankly did diddly squat for me. Life had disappointed me again, but I not surprised. I was feeling low and frustrated so I sulked off […]

Our year long side hustle experiment and what I learned

The Year-Long Side-Hustle Experiment

About six years ago, a friend and I set out to try out some popular “side hustle” ideas that cost nothing to start. This was after hearing the same question over and over from friends on social media and via email about whether you could really make money doing some of these common suggestions. This […]

How building better habits can change your life

Building Better Habits in the New Year

If you’re like me, you’re all about building better habits in your life.  Our habits have the power to shape our futures and determine our success or failure in life. All that is well and good, but how do you go about building better habits in your life? Here are a few tips to help you in building […]

Tips for writing an about page for your website

How to Write an About Page for your Website

As most bloggers and website owners know, the About page is the most frequently visited page on any website, besides your home page. Learning how to write an about page is crucial. As a website owner, you should give extra special attention to your about pages, to help your visitors get to know you better […]

How to use google to manage your busy family and household easily

Using Google Calendar to Manage a Family

Google Calendar. I think our entire family structure would descend into chaos without it. Okay, maybe not. That’s a bit of an exaggeration. However, the orderliness of our family life now that I have five adult kids who all live at home is heavily reliant on Google calendar. Let’s talk for a bit about how […]