I recently created this series of logos for the owner of a group of Veterinary hospitals in the Midwest. The owner wanted to keep these logos looking “similar, yet unique”, and they were to be used not only on the usual media (business cards, print ads, websites) but also on the sign in front of the various hospitals.
This was the first logo that I created for them, for the animal hospital near our own home. We were very pleased with how it looked on the sign outside:
For the other animal hospitals, I created these three variations, which I was very pleased with. We had a difficult time choosing which one we wanted to use.